Erno Laszlo Brand Awareness
Luxury Skincare Brand
Erno Laszlo is a luxury skin care brand that provides customized regimens to its clients.
Dr. Erno Laszlo was the pioneer of custom skin care. His work with movie stars, the social elite and monarchy members around the world is legendary, and his skin care products still have a huge and passionate following. Over recent years the Erno Laszlo clientele had grown older and they wanted to attract a younger audience.
Erno Laszlo approached SKAGGS to rejuvenate the brand and build brand awareness. Before we took to modernizing his famed legacy and giving the Erno Laszlo marketing collateral a SKAGGS-style facelift, we produced a comprehensive brand strategy and this set of mood boards, which have continued to inform the Erno Laszlo brand through their website, product selling and catalogs.
Services
— Brand building
